7 Key Elements eCourse Part 2

2nd Key Element Every Successful Marketer Follows - Taking Action.

On part one we discussed Making A Plan. So hopefully you've given that some serious consideration, and have started to write down what you would really like to do....

In other words I hope you've made a start on Making A Plan! Which ties in well with today's lesson -- Taking Action! Because if you don't Take Action and make a start on your Plan....



Well then to use yesterdays quote - "If you fail to plan - you're planning to fail!" So we've established that Every Successful Marketer makes a plan, Hopefully it will be obvious that they then Take Action.

I'm sure you would agree that they must? The difference I see with so many though - is that they
make plans and have some really great ideas, But then those plans sit on a desktop somewhere, on a notepad or even stay in their heads.... People day-dream of what they could do and how wonderful it will be...and then do nothing about it!

I see it all the time with people I try to help. More often that not there is always a "Really Good Reason" why they can't get started. It could be lack of ca$h to get them up and running, or not enough time, sometimes it's just a plain old confidence issue or a lack of knowledge needed.

But I've got to tell you honestly..... They Are All Excuses! Does that sound harsh? Maybe it does - but I'm really not trying to upset people by saying that.... Allow me to give some examples and see if it rings true with you. And I'll use the reasons mentioned above - as they seem to be some of the more popular excuses that some struggle to overcome.

* Low Self Confidence

People who would love to Take Action... but are worried that they'll do it all wrong, they're not sure of themselves or their ideas. Well that's understandable - but if they don't Take Action, How will they ever know? So part of their PLAN could be to research if their idea is feasible, to see if their is a market already established for their idea and how well it's doing, to ask on forums for thoughts and opinions.

They could even take action and have a trial run with their idea and see what happens... All of this would provide valuable feedback, and based on that feedback they could gain confidence to know that they have a good idea or at very least discover that it wont work. The point is that if they Took Action - they would eventually resolve the confidence issue one way or another, which would allow them to move on .... Make further Plans and Take Action.

* No Time

Next we have people who have some great ideas, have made a plan, and then realise it will take time they don't think they have. Now I'm going to sound harsh again... Some people in the world really don't have any time. They work far more hours that we do, get home and do chores or have a second job to go to and then sleep. But anyone who has time to be on the internet, and has
learnt enough to formulate a plan.... must have some time.

Therefore I would suggest they next need to establish what they're doing with their time and prioritise it. A little less TV, a little less surfing and browsing, or time in chat rooms or playing games... and I'm sure they could find half an hour or more to devote to their own success.... wouldn't you agree? So the next part of their Plan would be to Take Action in analyzing their time and managing it better!

* No Ca$h

This is always a difficult objection to talk to people about. Firstly - do they really have nothing to invest in their own future?.... how are they paying for their internet connection? Could they Plan to give up a few coffees to raise a little capital?... You can see where I'm going here can't you..... If the plan is a good plan - there is usually always a way to find the cash needed to get it off the ground.

BUT.... There will always be someone who says they have done that and there really is nothing available to them! For those I would say make a Plan to research free ways to get things started. It can be done, it just takes a lot more time. Is it worth the effort?.... that's not for me to judge. But if I had a plan that I knew would lead me to a growing successful business, I would want to Take Action in whatever way possible and regardless of how long it took me, to get me to a position where I could implement it and start enjoying the rewards of me Taking Action.

* Lack of Knowledge

As with any new venture a certain amount of knowledge is required just to commence implementing a Plan. But not to start due to lack of knowledge would be a shame, after all we are on the Internet! The biggest library of knowledge know to man! So with a plan in place - the next stage would be to Take Action and learn the skills needed to get under way.

Again there are ways and means of doing this - one would be able to spend the time required searching and studying the web in order to find as much info as possible, then filter through it to get to the relevant and useful pieces... granted it takes time - but without Taking Action, noting else will ever happen.

Another method would be to find a Mentor, Someone who's is already where you want to be and is prepared to save you all the time and struggles researching what you need to know, helping you Take the Action you need to and short cut the learning curve in order to catapult yourself to success. whichever way we look at things - if we want to join the Successful Marketers who are making a full time living, It can't be done without Making A Plan, and then Taking Action on it.

A final thought to add is for the procrastinators.... the people who always find a reason why they'll start tomorrow, because they just need to ensure their Plan is spot on before they get going....

* Nothing is going to happen till You Take Action!*

Here's an interesting fact for you. When NASA first went to the Moon, it was because the President had make the commitment to Take Action. They made their Plans, they had the best Mentors in every aspect of achieving what they wanted to do... And yet - without Taking the Action of launching - they would never have achieved the goal of a moon landing. But this is the really interesting part...

"For 98% of their journey - they were off course!" Can you imagine that... and yet the fact that they Took Action allowed them to "Course Correct" as they went. Had they waited til the Plan was perfect and they knew they'd be 100% right,.... they would probably never have taken the action they needed to. They took Action, and the rest as they say - is history.

If you'd like some help getting yourself to Take Action

1. Make A Plan
2. Take Action

Get things going and 'course correct' along the way.